Imagine a bustling HR agency juggling multiple client accounts, each with different hiring needs, expectations, and timelines. Staying on top of emails, calls, meetings, and recruitment milestones can quickly get overwhelming.
This is where Salesflare steps in. 🚀 Originally built for sales teams, Salesflare is perfectly suited for HR agencies managing B2B client relationships. It helps you organize outreach, maintain visibility into the status of each engagement, and keep your team aligned all in one place.
1. Set Up Your Environment for Client Management
Salesflare is a B2B CRM, designed to manage company accounts, contacts, and communication pipelines, making it an excellent fit for the way HR agencies operate.
Define Your Client Pipeline
Tailor your pipeline stages to reflect your typical client collaboration process. Here’s a sample flow to get started:
New Lead – Potential client identified
Discovery Call – Introductory conversation booked
Proposal Sent – Offer or pricing shared
Negotiation – Fine-tuning the terms
Signed Contract – Partnership confirmed
Active Recruitment – Hiring needs in progress
Project Completed – Successful placements delivered
💡 You can create multiple pipelines if you handle different service lines - like permanent placements vs. project-based hiring - if they have different stages in the process.
Add Clients and Stakeholders
Import company accounts manually or in bulk. For each client, add relevant stakeholders such as hiring managers, department leads, or procurement contacts.
Salesflare goes through your email inbox and calendar to suggest potential accounts to add to the CRM based on recent interactions. You can accept or reject these suggestions.
Salesflare also auto-enriches both contact and company information from email signatures and publicly available info, saving time and improving data accuracy. This makes it as easy as possible to start tracking your prospects and clients.
Track Progress and Update Stages
Update client statuses throughout the collaboration process using Salesflare's drag-and-drop sales pipeline.
💡Tip: Leverage Salesflare’s “Suggested Tasks” to set reminders for follow-ups, calls, or email outreach, ensuring no client is forgotten.
2. Customize Fields to Match Your Workflows
Custom fields help you capture information specific to your agency’s way of working and your clients’ preferences.
Useful Custom Fields Might Include:
Open Roles (dropdown field)
Priority Level (dropdown field)
Industry Sector (autocomplete or dropdown field)
Billing Terms (number, dropdown or text field)
Account Owner (user field)
Onboarding Date (date field)
You can create and manage these under Settings > Custom Fields.
💡 Tags can also be helpful for organizing clients by vertical, region, or contract type (e.g., “retainer,” “tech,” “long-term”). It’s however always more structured to use custom fields.
3. Streamline Communication with Templates & Automation
Salesflare makes it easy to stay in touch with clients through templates, workflows, and email tracking keeping your communication timely and consistent.
Set Up Email Templates
Consider creating reusable templates for:
Initial Introduction
Proposal Follow-Up
Kickoff Instructions
Progress Updates
Wrap-Up and Feedback Requests
Automate with Workflows
Use Salesflare's Workflows to automate follow-up emails and sequences based on key triggers like delays in response, upcoming check-ins, or project milestones.
You can also use it to inform candidates about new vacancies, or to inform clients about new potential candidates. Just filter out the right list and Salesflare can send a personalized email to everyone.
💡 Track open rates and clicks to see which clients are most engaged and tailor your approach accordingly.
4. Stay Organized with Tasks & Reminders
Managing multiple accounts means you need crystal-clear visibility into what’s next. Salesflare's Tasks and Suggested Tasks help you:
Schedule follow-ups and check-ins
Assign internal tasks across your team
Stay aligned on deadlines and deliverables
💡 You can add tasks directly from the client’s task tab to keep everything contextually linked.
5. Source New Clients via LinkedIn
Salesflare integrates with LinkedIn to simplify B2B prospecting.
Steps to Get Started:
Search for companies or decision-makers in your niche
Use Salesflare’s sidebar plugin to find their business email address
Add new leads directly into your CRM and assign them to your pipeline
💡 Record LinkedIn messages as notes within Salesflare for richer engagement histories.
If you have any questions or would like advice on your specific use case, reach out to us on the chat at [email protected]. We’re happy to help! 📧